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How to build a 100 Million Sales Pipeline: Insights from Virta Global’s Samuli Ahola

How to build a 100 Million Sales Pipeline: Insights from Virta Global’s Samuli Ahola

Update: 2024-02-15
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Building a $100 Million Sales Pipeline: Insights from Virta Global’s Samuli Ahola


In the latest episode of the Finding Success podcast, we delve into an extraordinary journey of scaling a sales pipeline from $0.6 million to an impressive $100 million. Our guest, Samuli Ahola, the Director of Digital Sales & Marketing at Virta Global, shares invaluable insights and strategies that propelled Virta's remarkable growth. This blog post not only recaps the episode but also invites you to listen to the embedded podcast for a deep dive into the conversation.


Opening Insights


The episode kicks off with a brief introduction to Virta Global and the significant leap their sales pipeline made under Samuli Ahola's leadership. Virta’s innovative approach to the Electic Vehicle charging solutions market and Ahola's extensive background in digital sales and marketing set the stage for a compelling discussion on achieving exponential growth in competitive industries.


Understanding Virta Global


We explore Virta's business model, focusing on its role in the expanding startup ecosystem, especially those with a physical or hardware component. The conversation provides a closer look into the challenges and opportunities faced by companies striving to make a mark in such sectors.


Journey to Success


Samuli Ahola recounts the situation at Virta when he joined and outlines his strategic action plan that led to the company's substantial growth. He shares "war stories" — the difficulties and challenges encountered along the way, including issues related to people and systems, and how these obstacles were overcome through resilience and strategic thinking.


Sources of Inspiration


Delving into sources of inspiration, Ahola discusses the books, people, and revelations that have influenced his approach to business and leadership. These insights offer listeners a glimpse into the mindset required to navigate the complexities of scaling a business.


Advice to the Younger Generation


For our younger audience contemplating their future education and career paths, Ahola provides sage advice that he would give to his 20-year-old self. This section is particularly enlightening for anyone at the crossroads of making crucial life decisions.




This podcast episode is not just a narrative of growth; it’s a roadmap filled with strategic insights, personal reflections, and actionable advice for anyone looking to understand the dynamics of building a successful sales pipeline. Whether you're a budding entrepreneur, a marketing professional, or simply curious about the behind-the-scenes of scaling a business, Samuli Ahola’s story with Virta offers valuable lessons and inspiration.


Listen to the episode here and dive into the world of strategic growth, challenges, and the relentless pursuit of success.




You can listen the podcast in the following podcast platforms:




YouTube (video): https://www.youtube.com/loyalistic


Spotify (video & audio): https://open.spotify.com/show/11hOXB3eNy6pGzdJwMSpgZ


Anchor.fm: https://anchor.fm/loyalistic


Apple Podcasts: https://itunes.apple.com/us/podcast/loyalistic-suomi/id1434190051?mt=2&uo=4


Google Podcasts: https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81OTExNTdjL3BvZGNhc3QvcnNz


Overcast: https://overcast.fm/itunes1434190051/loyalistic-suomi


Castbox: https://castbox.fm/channel/id1435331


Pocket Casts: https://pca.st/XN8x


Radio Public: https://radiopublic.com/loyalistic-suomi-Ww0oRL






Stay tuned for more episodes from the Finding Success podcast, where we unravel the stories of individuals and companies making significant impacts in their fields.




Follow us




Samuli Ahola


https://www.linkedin.com/in/samuliahola/




Virta.Global


https://www.virta.global




SaaS Finland (a special interest group of Software Finland Association)


https://www.saasfinland.fi/




Antti Pietilä 


https://www.linkedin.com/in/anttipietila/ 




Loyalistic 


https://loyalistic.com/fi/ 

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How to build a 100 Million Sales Pipeline: Insights from Virta Global’s Samuli Ahola

How to build a 100 Million Sales Pipeline: Insights from Virta Global’s Samuli Ahola

Antti Pietilä