How to build a great multilingual online presence with Megan Jensen, Senior Solution Architect at Perficient.
Description
Join Rick Bauer for a conversation with Megan Jensen, Senior Solution Architect at Perficient and a Thought-Leader in Multilingual Content Strategy.
Megan shares her cheat sheet for creating the best multilingual strategy that takes culture and business goals into consideration. She shares tips on where and when it makes sense to use human or machine translation or on how to make the best of technology for SEO, Content Management, Content Hub, Commerce and Personalisation.
Megan Mueller Jensen has been a marketing strategist for nearly twenty years and is a first-time Sitecore Strategy MVP and a Senior Solutions Architect at Perficient. Her areas of expertise include user research, experience design, content strategy, SEO, data analytics, and of course everything Sitecore. She has a particular interest in Behavioral Economics, Digital Accessibility, and the cultural implications of global multilingual websites. She is a frequent blog contributor, trainer, and speaker and loves bringing the strategist’s perspective to digital strategy and the Sitecore Community.
Useful links:
- Linkedin: https://www.linkedin.com/in/mbjensen/
- Perficient: https://www.perficient.com/
United States
