How to choose a Nail Brand
Update: 2025-08-29
Description
In the first episode of season two of the HONA Podcast, Mike and Charl discuss essential factors to consider when choosing a gel brand for nail technicians.
They cover topics such as pricing, brand transparency, the importance of education, and the aesthetic appeal of products. They also emphasise the significance of understanding the chemistry of products, evaluating trial kits, and ensuring the brand's ethics align with personal and professional values.
Additionally, they highlight the need for a prescriptive approach to cater to diverse client needs. This episode serves as a comprehensive guide for both new nail techs and those looking to rebrand.
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