DiscoverThe Good Ship IllustrationHow to stop your illustration style looking generic & blah
How to stop your illustration style looking generic & blah

How to stop your illustration style looking generic & blah

Update: 2025-11-21
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Y'know when you feel like your work is neeearly there… but it's missing a lil something-something? This podcast episode is all about that. Overcoming that.

How the heck do you put more humanness into your work?

🧠 What we talk about in this one

  • “Accomplished” isn’t the same as “alive”
  • How generic styles can creep in without us noticing
  • The danger of trying to look like “a picture book illustrator”
  • Why you need to make work that freaks you out a tiny bit 🤪
  • The power of real memories and emotions
  • Ideas that stick: why some stories stay with us
  • How character, tension, and contradiction shape good storytelling
  • Letting your real obsessions lead the way 🐌
  • Yessss, research in bookshops is absolutely definitely part of the job

🕰️ Timestamps

00:00 – Aaccomplished work with no heart
01:00 – “Picture book style” stereotypes and why they’re dangerous
02:00 – Generic vs personal: how to tell the difference
03:00 – Making work that stops an art director mid-scroll
04:00 – Emotion in drawings (and penguins)
05:00 – True stories - using your real life
06:00 – The Nissen Hut
07:30 – Sticky ideas
09:00 – Plots built on tiny universal moments
10:00 – A “Smile in the Mind”
11:00 – Writing craft: thesis / antithesis / synthesis
13:00 – Character dynamics and why Bernard is… Bernard 🦆
14:00 – Films to study (hello, Groundhog Day)
15:00 – How Helen learned to write
16:00 – Why sitting in a bookshop absolutely counts as work
17:00 – Picture books now vs the 90s
18:00 – Jill Calder, Libby VanderPloeg, and holding onto your voice
20:00 – Don’t perform
21:00 – Honesty wins

🔗 Stuff & People Wot We Mentioned

Come and say hello!

✏️ @thegoodshipillustration
🌏 www.thegoodshipillustration.com

p.s. We love answering your illustration questions. Click here to submit your question for The Good Ship Illustration Podcast 🎙

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How to stop your illustration style looking generic & blah

How to stop your illustration style looking generic & blah

The Good Ship Illustration