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Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.

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Summary

Brett Ingram speaks with Mike Montague, founder of Avenue9 and Human First AI Marketing. They discuss the integration of AI in marketing, the importance of a human-first approach, and the transformative moments in Mike's career that led him to focus on AI. Mike shares insights on how small businesses can leverage AI to compete with larger companies, the common mistakes they make, and the significance of having systems and processes in place. The conversation also touches on Mike's background in radio and a memorable experience with Billy Idol, emphasizing the importance of taking risks and finding what makes you come alive in business.

Visit https://avenue9.com/tools for a list of his top 9 AI marketing tools that he uses every day. You can check them out for free and even ask him how he uses them.

Chapters

00:00 Introduction to AI in Marketing

01:00 Mike Montague's Journey and Background

03:04 The Transformational Moments in Mike's Career

05:49 The Role of AI in Business

10:52 Understanding AI's Impact on Small Businesses

17:41 Common Mistakes Small Businesses Make

22:17 The Importance of Systems and Processes

27:13 Navigating the Customer Journey

30:03 Human-First AI Marketing Approach

34:30 Practical Steps to Implement AI

42:43 Lessons from Mike's Radio Career

47:42 The Billy Idol Story and Its Lessons

52:02 Final Tips for Entrepreneurs

#AI #artificialintelligence #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

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