In this special episode, Gresh details the personal and professional hurdles he’s confronting: a newborn son disrupting sleep, a demanding late‑night schedule, and a digital‑marketing strategy that fell short of expectations.

Faced with the need to rebuild his marketing funnel while simultaneously overhauling the brokerage operation, he acknowledges feeling overwhelmed but sees the situation as an opportunity to refocus.

He’s scaling back to a part‑time model for now, leaning on his strengths in networking (through BNI) and content creation—especially his existing podcast, which already boasts over 1,600 interviews—to generate leads without spreading himself too thinresh reflects on his target market: individuals who are new to entrepreneurship and often unaware of franchising as a viable path.

He recognizes a significant educational gap and believes his extensive experience and conversation archive position him well to fill that void. As he continues to “take it step by step,

• Blue Star Franchise: bluestarfranchise.com


• Browse the Franchise Inventory: bluestarfranchise.com/franchise


• Is franchising right for you? Check this out to see: bluestarfranchise.com/assessment


• Franchise CEO (A CBNation Site - coming soon) - franchiseceo.co

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