DiscoverYour Next: A Guide to Finding Fulfillment After Your Exit Hosted by Jerome MyersICYMI - The CEO is the Bottleneck, Build it to Scale - Rick Martinez
ICYMI - The CEO is the Bottleneck, Build it to Scale - Rick Martinez

ICYMI - The CEO is the Bottleneck, Build it to Scale - Rick Martinez

Update: 2025-06-22
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What happens when the check clears, and you still feel empty?


In this powerful episode, Jerome Myers talks with Rick Martinez, a former ER nurse, Army officer, and founder who scaled a 600-person healthcare company and exited successfully, only to face an identity crisis no one warned him about.


From ER shifts to military deployment to crying in his car after a $500K payday, Rick shares what happens after the win and why fulfillment matters more than freedom.


If you’ve ever asked, “Is this all there is?”, this episode is for you.





[00:0012:00 ] Still in Scrubs: The Entrepreneur Who Kept Showing Up



  • Why Rick still picks up ER shifts decades into success

  • His transition from staff nurse to contractor to employer

  • How one conversation in a hospital skybridge launched a business





[12:0121:00 ] Building Something Bigger (Without Realizing It)



  • From $8/hour raises to doubling his income overnight

  • Creating an agency by accident and growing to 600 employees

  • The systems that scaled without needing a business degree





[21:0130:00 ] Service, Sacrifice, and the Truth About Scaling



  • Military activation changes everything

  • The moment he realized he was the problem, not the engine

  • A brutal but freeing insight: the founder or CEO is often the biggest bottleneck





[30:0138:00 ] The Check, the Crash, and the Cry



  • The wire hits. Rick sits in his Porsche with tears in his eyes

  • What no one tells you about the emotional cost of success

  • The first signs that the real journey was just beginning





[38:0145:00 ] Pain, Purpose, and a Spiritual Awakening



  • A crushing injury in a CrossFit competition shifts everything

  • Rick hears what he’d been ignoring and gets baptized

  • Writing, service, and rediscovering what truly matters





[45:01 – End] What’s Next: From Exit to Expression



  • Why “never a W2 again” wasn’t enough

  • How Rick found meaning in ghostwriting and mentoring

  • His ultimate advice for those chasing more than money







Key Quotes:


“The founder, the CEO, is always the biggest bottleneck.” – Rick Martinez




“Find the freedom that's going to fulfill you. Be relentless about it, and when you get there, share it with the world.” – Rick Martinez







Connect with Rick!


Website: https://www.therickmartinez.com/optin1620132235803




LinkedIn: https://www.linkedin.com/in/rickmartinez






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ICYMI - The CEO is the Bottleneck, Build it to Scale - Rick Martinez

ICYMI - The CEO is the Bottleneck, Build it to Scale - Rick Martinez

Jerome Myers - Advisor to exiting founders