Infrastructure upgrades, handling customer support crises and strategic marketing during seasonal slowdowns
Update: 2024-07-10
Description
In this episode, we dive into the intricacies of running a tech startup with Amar Ghose from ZenMaid and Rami Khuffash from Hovercode. They discuss the essential strategies and solutions for:
Infrastructure Upgrades:
- Navigating backend changes and system updates.
- Ensuring minimal downtime during major upgrades.
- Balancing technical debt with new feature development.
Handling Customer Support Crises:
- Effective communication during system outages.
- Building a resilient support team.
- Learning from crises to improve future responses.
Strategic Marketing During Seasonal Slowdowns:
- Identifying and leveraging seasonal trends.
- Increasing ad spend during low-traffic periods.
- Crafting campaigns that resonate with customers year-round.
Connect with Amar Ghose
- Twitter: https://x.com/itsjustamar
- Personal website: https://theamaricandream.com/
- ZenMaid: https://get.zenmaid.com/
Connect with Ramy Khuffash
- Twitter: https://x.com/ramykhuffash
- Personal website: https://ramy.co/
- Hovercode: https://hovercode.com/
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