Inside the Mobile Esports Business in Southeast Asia, with Allan Phang, Regional Head of Marketing PR at EVOS Esports
Description
In today’s episode, we dig deeper into esports as a business in SEA with Allan Phang, the Regional Head of Marketing PR at EVOS Esports and former Head of Esports at AirAsia.
Show Notes:
02:50 Allan Phang’s experience in esports
09:00 Introduction to EVOS Esports
12:21 Debunking common myths about professional esports
14:08 Career lifespan of professional esports players
17:55 The role of game publishers in the industry
20:40 Ramifications of breaching gaming etiquette and rules
22:15 Other players and opportunities in the esports ecosystem
25:37 The relationship between global game publishers and local tournament event organisers
28:29 Southeast Asia’s unique position in the esports industry
33:10 Brands’ attitudes towards esports events
36:40 Different revenue models in esports
38:32 The next big thing in esports in SEA
39:50 How to contact Allan
Many thanks to our guests Allan Phang; host Oscar Ramos; producers Eva Shi and Sagar Chaudhary; editor David; organizer Chinaccelerator; and sponsor People Squared. Be sure to check out our website www.chinaccelerator.com
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