Interview with Anil Rathi, Idea Crossing CEO & Founder (audio)
Update: 2007-10-04
Description
Listen to Idea Crossing CEO & Founder, Anil Rathi as he talks about the ways his company helps businesses like Hilton, Red Hat and Harley Davidson use narrow slices of crowds ("crowdcasting") to create innovation. Idea Crossing is featured in the new book "We Are Smarter Than Me," available now from FT Press.
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