Irrational Pricing in the Beauty Industry
Update: 2025-09-30
Description
Prices in the beauty industry can feel totally irrational. In today’s episode, we break it all down: why Cocokind prioritizes formulas over fancy packaging, how marketing impacts what you pay, and when brands actually choose to make less money to deliver more value. If you’ve ever questioned what’s inside the bottle versus what’s outside, this is the episode for you.
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