Ego-based strategy is normally defined as the businessman’s sense of self-esteem or self-importance. It’s true that esteem and confidence play a major role in every business owner’s success while reality-based strategy is a strategy that is based on numbers, data, and every information in your business. 

We all know that both have their pros and cons, and in this episode, I’ll share with you my thoughts about these two and we will compare them based on what I personally experienced. 

Enjoy listening!   

Here are a few insights you’ll hear in today’s show… 

- Ego-based strategy versus Reality-based strategy.

- An example of Ego based strategy.

- Strategy-based checklist.

- How to make reality-based strategy a reality.

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