DiscoverProducing FunJames Faulkner and Paul Allen - Publisher/Designers
James Faulkner and Paul Allen - Publisher/Designers

James Faulkner and Paul Allen - Publisher/Designers

Update: 2022-07-14
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Description

Stonesword Games’ latest title - the feudal Japan themed Senjutsu - hit Kickstarter with a bang last year, raising around almost a million pounds in the process. In this episode, I talk to the company’s two founders - James Faulkner and Paul Allen - and discuss the multiple strategies they used to drive this success, including: diligent historical research, endless testing and focusing on the power of good advertising over the world of BGG and content creators.


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James Faulkner and Paul Allen - Publisher/Designers

James Faulkner and Paul Allen - Publisher/Designers

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