DiscoverElite Selling Podcast - Mastering Tech SalesJeff Ford - CRO @ Trimble Inc. - Why Elite Sellers have a RevOps Mindset
Jeff Ford - CRO @ Trimble Inc. - Why Elite Sellers have a RevOps Mindset

Jeff Ford - CRO @ Trimble Inc. - Why Elite Sellers have a RevOps Mindset

Update: 2025-06-10
Share

Description

Summary


In this episode of the Elite Selling Podcast, Jeff Ford, Chief Revenue Officer at Trimble, discusses the importance of adopting a Rev Ops mindset in sales. He shares his journey from sales operations to revenue operations, emphasizing the evolution of the role and the complexities involved in managing sales organizations. Jeff highlights the significance of understanding the Ideal Customer Profile (ICP) and the role of KPIs in driving sales success. He advocates for an ownership mindset among sales reps and the importance of asking for help to achieve better results. In this conversation, Jeff Ford discusses the importance of understanding individual motivations in sales, the transformative impact of AI on the sales landscape, and the future of sales roles as technology evolves. He emphasizes the need for sales professionals to embrace AI tools to enhance their productivity and career growth. Additionally, Jeff defines the attributes of an elite seller, highlighting the significance of humility, emotional intelligence (EQ), discipline, and drive in achieving success in sales.

Comments 
In Channel
loading
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Jeff Ford - CRO @ Trimble Inc. - Why Elite Sellers have a RevOps Mindset

Jeff Ford - CRO @ Trimble Inc. - Why Elite Sellers have a RevOps Mindset

Frankie Vignone and Griffin Reilly