Joe Root - The Deal That Changed My Life

We’re back in the studio with multifamily investor Joe Root, diving into the deal that changed his life.

Joe shares the story of his very first building purchase in Chicago—an investment that nearly went sideways during the 2008 financial crisis. With seller financing, a looming balloon note, and a lender unwilling to refinance, Joe found himself in a high-pressure situation that tested both his strategy and his resilience.

In this episode, we cover:
✅ Joe’s first multifamily deal in 2006 and lessons learned during the Great Financial Crisis
✅ Creative financing strategies and refinancing challenges
✅ How executing a business plan is critical to long-term success
✅ The importance of resilience, timing, and surrounding yourself with the right people
✅ Joe’s outlook on multifamily investing and where he sees opportunities today

Joe’s story is a powerful reminder that even in tough markets, execution and perseverance can turn a near-disaster into a long-term win.

🔗 Connect with Joe:

• Root Property Group: rootpg.com

• ESAPER Real Estate Partners: esrepartners.com

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