Jonathan Mildenhall - Chair & Cofounder, TwentyFirstCenturyBrand
Description
The former CMO of Airbnb, an AdAge Top 10 Influential Marketer and one of the leading brand experts on the planet shares insights on cultivating world-class creativity and uniting humanity through inclusive, purpose-driven brand strategy.
A champion of accelerating diversity in advertising and co-founder/CEO of his own firm, TwentyFirstCenturyBrand, Jonathan is brimming with insights on the role of being a disruptor, on creativity and inclusivity, as well as how to utilize purposeful branding to spark positive change.
In Spring 2023, Jonathan published A Colourful View From The Top: 21 extraordinary stories of excellence in business by leaders of colour. He's on a mission to distribute free copies of the book to state-funded secondary schools across the UK with the National Literacy Trust, which you can support via GoFundMe.
Topics we explore with Jonathan:
- The recent acquisition of TwentyFirstCenturyBrand by newly formed holding group, Common Interest
- How marketing made him become a more intimate human being
- The increasing tension between profit and purpose
- Making the industry attractive to teenagers
- The Creative Networks of the future
Where to find Jonathan:
LinkedIn: https://www.linkedin.com/in/mildenhall/
Hosted on Acast. See acast.com/privacy for more information.
United States
