Adii Pienaar is a very successful founder and serial entrepreneur. He founded "Cogsy", "Conversio" and "WooCommerce". He's been featured in Forbes, Entrepreneur, Startups.com and many more, and prides himself on the commercial and life profitability values of his businesses. He's just released his new book "Life Profitability: The New Measure of Entrepreneurial Success" (January 26th) in which he provides a new perspective for becoming self-aware, recognizing your values, understanding your impact, and how an enriched life and a successful business are not mutually exclusive. Enjoy!