Although she was born in the UK, and grew up in Zambia, Karen Priest has held managerial roles with tourism bodies in New Caledonia, New Zealand, and Australia. On a more local level she’s been responsible for the marketing and/or management for Australia’s South West (that’s Margaret River for everyone outside of WA), and the Mandurah & Peel region, where she was the CEO for a number of years. Karen has even spent some time as a wine rep, which if you know her, you’ll know is a position well-suited!
In addition to the destination tourism roles above, Karen has spent a number of years in the hotel industry, and has also sat and still sits on the boards of a number of industry bodies, including the Australian Tourism Export Council, Tourism WA and the Tourism Council of WA.
She’s one of the most dynamic and fun people that I’ve ever met, and I feel privileged to call her a mate, so I hope you enjoy my chat with my buddy Karen Priest.