Kate MacKay is the Chief Marketing Officer for Siren Marine, an IoT company in the marine industry. Siren Marine uses their “Connected Boat” technology to provide boaters with real-time data and critical alerts to help boaters know their boats are safe and secure. Kate directs and oversees all marketing activities for the company. 

Prior to joining Siren Marine, Kate worked at the global play and entertainment company Hasbro, Inc. in brand management and digital marketing. Her professional experience includes over 10 years in digital analytics, managing teams of analysts and using data and insights to create effective and engaging digital content.