Kevin Griffin of Better Than Ezra: Navigating Music Industry Evolution, Creative Reinvention & Business Success
Update: 2025-04-19
Description
In my latest Good Listen episode, I chat with Kevin Griffin, frontman of the iconic 90s band Better Than Ezra. Kevin takes me through his fascinating journey from starting as a college band at LSU to achieving lasting success in the ever-changing music industry. We discuss how the business has transformed dramatically from the CD-selling boom days to today's streaming economy. Kevin reveals how a pivotal meeting with legendary manager Alan Kovac pushed him to diversify beyond Better Than Ezra, leading to incredible opportunities writing for artists like Taylor Swift and Sugarland. We explore his expansion into music publishing, festival creation, and his recent business parable book about creativity. Kevin shares his practical methods for staying relevant, managing time effectively, and maintaining creative longevity in a cutthroat industry. Don't miss this insightful conversation about reinvention, adaptation, and finding continued success through collaboration and curiosity.
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