King Volume Records - (Record Label Interview)
Description
“If you put your artists first and try to think about what would be the best thing for them, eventually your needs will get met.”
What if a record label ignored the “industry rules,” bundled three unknown bands into a cassette box—and sold out?
Presented by LANDR - http://landr.com/otherrecordlabels
Todd White of King Volume Records joins Scott to share how his DIY indie-metal label went from a fun side project to his full-time job.
We cover:
The cassette bundle strategy that built early community
Why Bandcamp is more valuable than chasing Spotify streams
How to sign artists by putting their needs first
The $150,000 Kickstarter success story and what made it work
Why creative, imperfect marketing beats polished “content”
This episode is packed with label-building breakthroughs, mindset shifts, and real tactics you can steal today.
United States
