00:06:38 - The benefits and pitfalls of running a music business in rural NL

00:13:55 - The three "M's" of running a record label

00:19:36 - 18-24 month album cycles

00:22:12 - The importance of offering new merchandise and bundles at your live shows

00:25:45 - Defining success for yourself in the music industry

00:34:42 - How we can help to make a better music industry in NL



Dean Stairs is an award winning musician/engineer and music industry professional with a top tier record of Production, Engineering, and Musicianship. He has worked in the music industry for over 30 years and has established a reputation as a collaborative force, through effective networks and a strong, clear vision. He has been recognized within Newfoundland through the MusicNL Industry Builder and Industry Professional Awards. As of Sept 2015 he is the Chair of Board of Directors for the East Coast Music Association. Together with his wife Stevie, they have built The Citadel House into a recognized brand within the Creative Industries by identifying and developing emerging talent within the framework of Atlantic Canada.



The Citadel House - https://thecitadelhouse.com/



LHM Records - https://www.lhmrec.com/

Nigel Jenkins - https://linktr.ee/nigelpjenkins



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