LIFTS Episode 94 - The Future of Fitness & Recovery: Insights from Industry Leaders at W3Fit North America
Description
Join hosts Matthew Januszek and Mohammed Iqbal for a special series of sit-down interviews recorded live at W3Fit North America.
From recovery trends to leadership lessons, these conversations uncover what's really shaping the fitness industry today.
Key highlights include:
- Jarrod Saracco on the real ROI of recovery and why most clubs still can't monetize it.
- Hillis Lake on 40 years of strength training evolution—from Nautilus to CrossFit.
- Patrick Regan on leading with authenticity and casting the right culture.
- Eric Weber on Woodway's legacy and the future of treadmill innovation.
- Kent Lehnhoff on bridging fitness and nutrition with evidence-based supplements.
- Hector Troncoso on bringing high-quality fitness to the Mexican middle class.
- How HYROX and CrossFit changed how we view athleticism.
- The future of education and recovery certifications.
- The problem of misinformation in the influencer era.
👉 Learn more about W3Fit:
https://weworkwellevents.com/w3-fit/
Support fitness industry news by sponsoring future LIFTS episodes.
Contact us at wendy@escapefitness.com for advertising opportunities.
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0:00 – Recovery Reality with Jarrod Saracco
17:20 – The Evolution of Strength Training with Hillis Lake
30:23 – Leadership & Legacy at Life Time with Patrick Regan
39:11 – The Performance Standard with Eric Weber of Woodway
51:03 – Evidence-Based Fitness with Kent Lehnhoff of DotFit
1:02:57 – Moving Mexico Forward with Hector Troncoso
United States
