In this episode of the Scaling E-commerce Podcast I sit with Rob Freund who is an expert legal consultant for DTC brands and advertising agencies. During our conversation, Rob shared his journey of how he embarked on a career in the law business, driven by a passion for helping businesses navigate legal complexities. 

He emphasized his specialization in providing legal services to direct-to-consumer (DTC) brands, primarily focused on preventing litigation. Rob also highlighted key areas where businesses often face legal challenges and the potential risks associated with them. He stressed the importance of proactive measures aimed at safeguarding DTC brands and advertising agencies from potential lawsuits, especially when appealing to people and celebrities to become the voice and image of our products. With a client-centric approach, he provided actionable advice to our audience, emphasizing the significance of seeking legal guidance early, regularly reviewing and updating legal documentation, and implementing best practices to mitigate legal risks and protect DTC businesses from unwarranted headaches and sleepless nights!

Check out the podcast and let me know what you think in the comments!

https://www.robertfreundlaw.com

https://twitter.com/RobertFreundLaw

Thanks for listening!

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