Leigh Moore, VP of Marketing at Snyk, on Building your Marketing Engine

Update: 2021-12-17

Description

Angular Insights episode on building your marketing engine, led by Leigh Moore, VP of Marketing at Snyk.

In this episode, Leigh highlights some key learnings about how to build a marketing foundation and some of the important areas to focus on early including:

- Messaging to your primary audience
- Why a product led approach is worth investing in
- How to think about your first marketing hires

Check out and register for upcoming Angular Insights at angularventures.com/events

Comments

In Channel

Jennifer Schear on US Immigration Best Practices

2023-06-2850:56

Kasper Hulthin on his Learnings from Co-Founding Peakon, Podio, and Future Five

2023-04-0447:24

Stan Christiaens, Co-Founder & Chief Data Citizen of Collibra, on the Evolution of Collibra's Product Positioning & How They Created a Category

2023-03-2753:26

Jason Green, Founder & General Partner of Emergence Capital, on the Lessons Learned From Investing Early in Over a Dozen SaaS Unicorns

2023-02-2054:37

Oren Kaniel, Co-Founder & CEO of AppsFlyer, on the Importance of Culture and Values As You Scale a Business

2022-07-0650:59

Eynat Guez & Neta Meidav, CEO of Papaya Global & CEO of Vault Platform, on Building Pain-Killers for Enterprises

2022-03-0755:35

Darius Contractor, Growth & Product Leader, on 20 Years of Growth Learnings

2022-02-0352:36

Leigh Moore, VP of Marketing at Snyk, on Building your Marketing Engine

2021-12-1754:18

Andrew Edelman, Head of Strategic & Platform Partnerships at Zapier, on Product-Led Partnerships

2021-12-0654:57

Emil Eifrem, Co-Founder & CEO of Neo4j, on Open Source and Category Creation

2021-11-0251:47

Amir Shevat, Head of Product for the Twitter Developer Platform, on Building Developer Products and Communities

2021-10-2654:28

Ash Fontana, Managing Director at Zetta Venture Partners, on How to Define Competitive Advantage in the AI-First Century

2021-10-1854:52

Ben Braverman, Chief Customer Officer at Flexport, on Crafting the Right Approach to Scaling Sales

2021-10-0501:02:15

Micha Breakstone, Co-Founder of Chorus.ai, on Building your AI Stack In-House

2021-09-2455:11

David Peterson, Former Partnerships Lead at Airtable, on Strategies for Bottoms-up B2B Growth

2021-09-1048:41

Bucky Moore, Partner at Kleiner Perkins, on the Four Trends Driving Enterprise Software Forward

2021-08-2401:00:32

Beck Bamberger, CEO of BAM, on Pitching Media Right Now

2021-08-0544:08

Micha Breakstone, Co-Founder of Chorus.ai, on Building an AI-Driven Startup

2021-07-1643:10

Francesca Danzi, Former Chief Client Officer at Tory Burch, on the Future of Retail is Digital + Stores with a Soul

2021-07-0854:44

Roy Raanani, Co-Founder and President of Chorus.ai, on Adapting to a Remote-First Sales Strategy

2021-07-0749:33

00:00

Leigh Moore, VP of Marketing at Snyk, on Building your Marketing Engine

#box-pro-ellipsis-176102206241130{-webkit-line-clamp:2;}Leigh Moore, VP of Marketing at Snyk, on Building your Marketing Engine

Leigh Moore, VP of Marketing at Snyk, on Building your Marketing Engine

Leigh Moore, VP of Marketing at Snyk, on Building your Marketing Engine