What does it take to build a business that lasts and thrives for over a decade? In this episode of the Anti-Failure Podcast, Chris sits down with Ben Lucas, former professional athlete and co-director of Flow Athletic, as they reflect on 12 years of building one of Sydney’s most recognised fitness communities.

Shaped by an upbringing that instilled resilience and a deep work ethic, Ben shares how he has approached both business and life with a relentless drive to challenge himself. Together with his business partner Kate Kendall, Ben has built Flow Athletic into a business that balances excellence with authenticity and community with commercial success. In this conversation, Chris and Ben unpack how staying curious, studying what other industries are doing well and adapting with intention have been key to Flow’s longevity. Ben also reflects on how keeping true to his values, prioritising meaningful impact and fostering a strong team culture have allowed him to lead with clarity, all while staying dedicated to his young family.

Whether you are in your early years of business or striving to build something that endures, Ben’s insights on balancing ambition with humility and performance with purpose will leave you with plenty to think about.