In this episode, we talk to Victor Diaz about how he got his start in self-storage, the mistakes he sees many new self-storage owners making, how to stand out from the crowd when marketing to potential sellers, and the changes he’s seen in the storage industry since he got into it.

Victor Diaz is the co-founder of Stor365.com, a new consulting firm that specializes in helping self-storage owners operate their small storage portfolios the way a large REIT would. Victor’s entire adult life has been spent in the self-storage business where he was general manager and then an area field manager for U-Haul. He now oversees 8 facilities and over 670,000 square feet of storage for a private firm in Ohio.

In This Episode We Cover:

• Ways a self-storage owner can incentivize their on-site manager to achieve better performance
• Emerging trends in the self-storage industry
• The biggest mistakes new self-storage investors make
• Why you should not rely solely on the self-storage supply index when evaluating a self-storage facility for purchase
• And much more!

Books and Resources Mentioned:

• The Road to Family Freedom: roadtofamilyfreedom.com
• Website: Stor365.com
• Email: victor@stor365.com
• Phone: 330-591-5958

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