Level Up: WeWork’s CEO on the company’s reset
Update: 2025-06-09
Description
CEO John Santora discusses WeWork’s revival, and its focus on real estate fundamentals, disciplined growth and delivering flexible, hospitality-driven office solutions worldwide.
· WeWork has repositioned itself as a real estate-first company focusing on strategic locations, hospitality services and profitability.
· Demand for flexible office space is accelerating, with enterprise clients requiring scalable, adaptable solutions.
· Tech, finance and pharma are setting the pace for demand.
· WeWork has begun training its staff using Ritz-Carlton’s hospitality standards.
· Today, WeWork utilizes revenue-sharing, management agreements and traditional lease models.
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