What if the most important part of your business transition is the part that feels uncertain?

Elizabeth sits down with Susan K. Bradley, CFP®, CeFT®, founder of the Sudden Money® Institute, to explore how the in-between moments of change hold the greatest potential for creation and clarity. Susan brings nearly three decades of experience guiding families and advisors through the emotional, relational, and structural layers of transition.

Together they unpack liminality, the creative tension between endings and beginnings, and why navigating it with awareness builds resilience and renewal.

In this episode:

• How Susan went from financial planning to founding the Financial Transitionist® Institute

• Why “the human side drives the bus” during transitions

• How disruption creates new patterns, possibilities, and perspectives

• Liminality defined — and why living the question leads to better outcomes

• The concept of “informed intuition” for advisors and successors

• Using structured conversations to create shared understanding in families

• The importance of patience, anchors, and guides in transition journeys

Connect with Susan Bradley:

Website: https://suddenmoney.com

TEDx Talk: “Change Launches You Into the Next Great Chapter of Your Life”

Connect with Elizabeth Ledoux and The Transition Strategists:

Website: https://transitionstrategists.com/

Facebook: https://www.facebook.com/thetransitionstrategists

Elizabeth on LinkedIn: https://www.linkedin.com/in/elizabethledoux/

Transition Strategists on LinkedIn: https://www.linkedin.com/company/transitionstrategists/

YouTube: https://www.youtube.com/@transitionstrategists

Connect with Andrea Carpenter and Your Next Gen Friend:

Website: https://yournextgenfriend.com/

Instagram: https://www.instagram.com/yournextgenfriend/

YouTube: https://www.youtube.com/@yournextgenfriend

LinkedIn: https://www.linkedin.com/in/andreashaver/

Subscribe to The Business Transition Roadmap:

Spotify: https://spoti.fi/3MxSYA2

Apple Podcasts: https://apple.co/3IhMMux