Links Are Down on Facebook, But Does It Matter?

Update: 2023-05-30

Description

In a recent report, Meta reported that the percentage of views that included links is down to 7.7%, which is nearly cut in half since the third quarter of 2021. What might explain this? And does it really mean anything?

Comments

Top Podcasts

The Best New Comedy Podcast Right Now – June 2024 The Best News Podcast Right Now – June 2024 The Best New Business Podcast Right Now – June 2024 The Best New Sports Podcast Right Now – June 2024 The Best New True Crime Podcast Right Now – June 2024 The Best New Joe Rogan Experience Podcast Right Now – June 20 The Best New Dan Bongino Show Podcast Right Now – June 20 The Best New Mark Levin Podcast – June 2024

In Channel

The Source of Motivation

2023-08-0101:43

How Meta Credits Ads for Conversions

2023-07-2701:38

How to Publish One Video Per Day

2023-07-2501:39

The Surprising Impact of an AI Chatbot

2023-07-2001:43

Remarketing and the 80-20 Rule

2023-07-1801:42

When Should You Use Advantage+ Placements?

2023-07-1301:43

Is Detailed Targeting Dead?

2023-07-1101:43

The Potential Problem with AI Chatbots

2023-07-0601:42

You Should Republish Underperforming Videos

2023-07-0401:40

Why Aren't Some Ad Reviews Instantaneous?

2023-06-2901:42

Meta Is So Bad at Naming Stuff

2023-06-2701:42

Update Your Assumptions

2023-06-2201:43

Stop Blaming the System

2023-06-2001:39

The Most Important Skill of an Advertiser

2023-06-1501:42

The Metrics You Should Care About

2023-06-1301:42

Keep it Simple with Facebook Ads

2023-06-0801:42