Great taprooms aren’t built by guesswork — they’re built by talking to guests, getting feedback, and acting on what they learn.

Today's podcast was inspired by a recent moment Andrew had while he was stuck in traffic. Hint: Ever see those "How's my driving?" bumper stickers. Andrew did. And he called to see how they handled the feedback.

In the episode, we explore how breweries can create a consistent process to gather guest feedback - kind of like "how's my driving?" - act on what they learn, and celebrate wins with their team to drive loyalty, sales, and a stronger culture.

• Ask with Intention — How to talk to guests, ask meaningful questions, and uncover what they truly value

• Close the Loop — Turning feedback into real improvements and showing guests that their voice matters

• Positive Feedback = Team Fuel — Sharing the praise with staff to reinforce great experiences and keep morale high

• Build a Feedback Rhythm — Regular reviews, simple tools (QR codes, surveys, comment cards), and accountability so feedback becomes a habit, not a one-off

Join the conversation at www.TaproomSuccess.com!