Liza Graves, along with her husband, Jay, own StyleBlueprint, one of the South’s best lifestyle websites. The site began as a blog in 2009. Today, StyleBlueprint reaches over 210,000 daily email subscribers with a 55 percent open rate. They also reach over 2.5 million annual readers, focusing on the South's best places, events and lifestyle.

We discussed the site's origin and how social media and AI are impacting readership, and what people who enjoy the Southern lifestyle want to learn about.

For more podcast episodes and articles, check out onesouthernman.com/