Lost and the Birth of Transmedia

Lost and the Birth of Transmedia

Update: 2019-10-15
Share

Description

Lost embraced and encouraged its rabid fan base with an onslaught of creative viral marketing, from ARG games like HansoExposed, and Lost University, to showrunner podcasts and copious exclusive DVD features. Overseas, Sky1 even had an after show, The Lost Initiative. Lost changed fan engagement forever so, co-hosts Tara Bennett and Mo Ryan welcome former ABC transmedia innovators, John Bernstein and David J. Daniels, and Editor of the Official Lost Magazine and co-host of The Lost Initiative, Paul Terry, to dig into it all.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Comments 
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Lost and the Birth of Transmedia

Lost and the Birth of Transmedia