Lucid Motors Faces Challenges, Eyes Growth with New SUV
Update: 2025-12-20
Description
Lucid Motors, known for its high-praised electric vehicles like the Air sedan, faces challenges in attracting buyers and achieving profitability. Despite its impressive range and tech, the company delivered only ten thousand two hundred forty-one vehicles last year, far less than Teslas one point eight million. The new Gravity SUV aims to boost sales, but production issues and a cooling EV market pose obstacles. Lucid is pushing forward with partnerships for self-driving tech and a mid-size SUV to rival the Tesla Model Y. With Saudi funding and Ubers investment, the company is betting on efficiency edges and vertical integration to achieve volume, better margins, and profitability in the future.
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