MAPPING AOTEAROA’S MEDIA LANDSCAPE IN 2021: Why We Need to Think Outside the Box in Order to Get Cut-Through
Update: 2021-09-21
Description
Podcast Series for The A-Z of Screen Publicity workshop sessions. The A-to-Z of Screen Publicity is a programme that builds the capability of NZ’s screen storytellers to reach and engage with audiences. It is run by Script to Screen in partnership with the Aotearoa Screen Publicists Collective (ASPC) – a new organisation being set up alongside this programme.
Funded by NZ On Air with the aim of supporting discoverability by audiences of NZ On Air funded programmes, the A to Z of Screen Publicity comprises of a two-day workshop, and six on-the-job training placements with mentorships. It aims to build the capability of NZ’s screen storytellers to reach and engage with audiences in a rapidly changing media environment. The A-to-Z of Screen Publicity is presented in response to increasing calls for an industry focus on discoverability.
The two-day workshop was held on 7 & 8 May 2021 in Auckland. The ASPC identified a need to increase the diversity of screen publicists in Aotearoa and therefore gave priority access to people from diverse backgrounds.
This Podcast is part of The A-Z of Screen Publicity workshop sessions. The two-day workshop was run by Script to Screen in partnership with the Aotearoa Screen Publicists Collective (ASPC) and was held on 7 & 8 May 2021 in Auckland as part of the A-to-Z of Screen Publicity programme.
Funded by NZ On Air with the aim of supporting discoverability by audiences of NZ On Air funded programmes, the A to Z of Screen Publicity comprises of a two-day workshop, and six on-the-job training placements with mentorships. It aims to build the capability of NZ’s screen storytellers to reach and engage with audiences in a rapidly changing media environment. The A-to-Z of Screen Publicity is presented in response to increasing calls for an industry focus on discoverability.
The two-day workshop was held on 7 & 8 May 2021 in Auckland. The ASPC identified a need to increase the diversity of screen publicists in Aotearoa and therefore gave priority access to people from diverse backgrounds.
This Podcast is part of The A-Z of Screen Publicity workshop sessions. The two-day workshop was run by Script to Screen in partnership with the Aotearoa Screen Publicists Collective (ASPC) and was held on 7 & 8 May 2021 in Auckland as part of the A-to-Z of Screen Publicity programme.
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