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MM 43: Marketing ROI - Data is the new currency

MM 43: Marketing ROI - Data is the new currency

Update: 2015-02-19

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Description

We talk about our data driven society, marketing ROI, B2B, B2C, and the importance of collaboration.

Host: Tonya Hall

Guest: Jeff Winsper

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsor:

legalzoom.com offer code: MM

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In Channel

MM 53: The Podcast Sizzle - Creating good podcast content, getting subscribers, and more.

MM 53: The Podcast Sizzle - Creating good podcast content, getting subscribers, and more.

2015-04-3001:03:10

MM 52: Liat Mordechay - 24me Co-Founder and CMO.

MM 52: Liat Mordechay - 24me Co-Founder and CMO.

2015-04-2301:02:54

MM 51: Marketing Your App - How to make your app sticky.

MM 51: Marketing Your App - How to make your app sticky.

2015-04-1601:00:23

MM 50: The Art of Tweeting - How to engage on Twitter.

MM 50: The Art of Tweeting - How to engage on Twitter.

2015-04-0952:00

MM 49: Mad Men of Faith - Selling faith through a connected church.

MM 49: Mad Men of Faith - Selling faith through a connected church.

2015-04-0201:03:20

MM 48: Wanderu CEO Polina Raygorodskaya - Ground transportation, targeting millennials, and more.

MM 48: Wanderu CEO Polina Raygorodskaya - Ground transportation, targeting millennials, and more.

2015-03-2646:33

MM 47: Chute Co-Founder Gregarious Narain - Solving problems with content.

MM 47: Chute Co-Founder Gregarious Narain - Solving problems with content.

2015-03-1901:05:39

MM 46: Overstock.com's Stormy Simon - Overstock's influence for social good.

MM 46: Overstock.com's Stormy Simon - Overstock's influence for social good.

2015-03-1259:38

MM 45: Peter Friedman Chairman Founder and CEO Liveworld.com - Being the voice of a brand

2015-03-0555:26

MM 44: How To Build a Community on Twitter - Building a community before the brand

2015-02-2657:04

MM 43: Marketing ROI - Data is the new currency

MM 43: Marketing ROI - Data is the new currency

2015-02-1954:50

MM 42: Measuring Influence - What's your Klout score?

MM 42: Measuring Influence - What's your Klout score?

2015-02-1301:13:24

MM 41: Shiv Singh and Visa - Social Media Marketing

MM 41: Shiv Singh and Visa - Social Media Marketing

2015-02-0601:00:17

MM 40: The Big Game - The Super Bowl, social war rooms, halftime ads.

MM 40: The Big Game - The Super Bowl, social war rooms, halftime ads.

2015-01-2901:06:34

MM 39: The Economy of Social - Measuring Social Engagement

MM 39: The Economy of Social - Measuring Social Engagement

2015-01-2201:01:41

MM 38: Marketing on the Track - Auto racing, NAIAS, Extreme Tech Challenge

MM 38: Marketing on the Track - Auto racing, NAIAS, Extreme Tech Challenge

2015-01-1549:27

MM 37: Social Networking vs. Messaging - Taylor Swift schools everyone in social media

MM 37: Social Networking vs. Messaging - Taylor Swift schools everyone in social media

2015-01-0958:09

MM 36: Best of 2014 - Some of the great conversations of 2014

MM 36: Best of 2014 - Some of the great conversations of 2014

2014-12-2501:39:25

MM 35: Game of Drones - Taking an idea and taking off with it

MM 35: Game of Drones - Taking an idea and taking off with it

2014-12-1856:24

MM 34: LeWeb and Brand Trust - Blurring the line between content and advertising

2014-12-1201:00:36

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MM 43: Marketing ROI - Data is the new currency

MM 43: Marketing ROI - Data is the new currency

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