DiscoverThe Not So Breakfast ShowMWM Episode 242: Hope Is Not a Strategy
MWM Episode 242: Hope Is Not a Strategy

MWM Episode 242: Hope Is Not a Strategy

Update: 2025-12-03
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MWM: Hope Is Not a Strategy 

Every time you find yourself saying "I hope sales improve" or "I hope that changes," recognise that hope isn't a strategy - you're just gambling with other people's lives and your business outcomes. Join Ish and Sacha as they unpack this famous business school line (spoiler: Sacha didn't coin it, but she uses it brilliantly).

The Recognition Tool:

  • Every time you say "I hope..." ask yourself: Am I taking enough action?
  • Hope is good - we need optimism and the promise of a better day
  • But hope alone isn't a plan - you need to DO something about your situation
  • Don't lie around waiting to be rescued

The Whitewater Rafting Wisdom: You must participate in your own rescue. It's a powerful metaphor for life. What are you doing about the mess you find yourself in? You don't control the cards, but man, you've got to play them.

The Reality: Both Ish and Sacha are positive, optimistic people. Hope is important. But it's just a starting point. You need to assist in your own rescue - make yourself rescuable by doing everything in your power to improve the situation.


Want Help With Your Team?

Hit up Ish and Sacha to crash your staff meeting - they'll drop in online for 5-10 minutes of inspiration and knowledge on any of these topics. (And maybe drop some intellectual property that you'll swear was Sacha's by the time they're finished.)

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MWM Episode 242: Hope Is Not a Strategy

MWM Episode 242: Hope Is Not a Strategy

Sacha and Ish