Magnite and Streamr on the Performance TV Acquisition
Update: 2025-09-17
Description
Magnite CPO Adam Soroca and Streamr CEO and co-founder Jonathan Moffie join the pod to discuss the leading SSP buying the CTV creative automation platform. Adam and Jonathan break down the thinking behind the deal, how it came together, and what other startup founders can learn from Streamr's example. Joe posits that performance TV is the big thesis in adtech and asks the guys what Magnite needs to do to deliver on its promise.
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