Make STR Revenue Management Sexy (Seriously)

Make STR Revenue Management Sexy (Seriously)

Update: 2025-06-02
Share

Description

Take your revenue seriously—or risk falling behind. Get a free Revenue Report analysis of your current pricing strategy (for $1M+ STR hosts): https://freewyldfoundry.com/get-started


In this episode, Kaye Putnam and Eric Moeller dive deep into one of the most overlooked growth levers in short-term rental businesses: revenue management. Whether you're operating a few units or managing a large portfolio, understanding how to optimize your pricing strategy can make or break your profitability.


They break down the most common mistakes hosts make—like set-it-and-forget-it pricing—and explore the benefits of dynamic pricing tools, in-house experts, and third-party revenue optimization services. This is a must-listen if you're serious about growing your STR business with a CEO mindset.


🎯 Key Takeaways:

  • Revenue management is critical for profitability in the STR industry.
  • Most hosts unknowingly leave money on the table.
  • Tools alone aren't enough—strategy is key.
  • Hosts must assess their current capabilities and options: Learn and lead revenue strategy themselves, Hire internally, or Partner with experts
  • A daily focus on pricing decisions drives business growth.
  • The most successful operators treat revenue management as a core business function.


⏱ Episode Chapters:

00:00 – Introduction to Revenue Management

05:07 – Identifying Revenue Management Gaps

11:42 – Strategies for Maximizing Revenue

21:10 – Choosing the Right Revenue Management Approach

27:39 – Conclusion and Future Insights


Keywords: revenue management, short-term rentals, pricing strategy, dynamic pricing, hospitality, business growth, Freewyld, property management, revenue optimization, CEO mindset


Hosted on Acast. See acast.com/privacy for more information.

Comments 
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Make STR Revenue Management Sexy (Seriously)

Make STR Revenue Management Sexy (Seriously)