In this episode of Marketing Rebels: Breaking Business Barriers, we explore how building the right team helps entrepreneurs, coaches, and authors achieve big results—without burnout. Discover why going solo is a myth and how a strong, specialized team can fuel a world-changing business.

Main Point #1: The Myth of the Marketing Unicorn

Main Point #2: Capacity Prevents Burnout.

Main Point #3: The Power of Complementary Skills

Real-Life Example: Katie, founder of Kinetic Marketing Communications, built her company on a collective of senior-level strategists. Her aim was to create a joyful, productive environment free from the chaos and burnout she experienced in traditional agencies, proving that a collaborative, specialized team leads to better outcomes.

About the Guest:

Guest Name: Katie Gray

Bio: Katie Gray is the founder and principal of Kinetic Marketing Communications, LLC, a women-owned marketing collective of top-tier, senior-level strategists and creatives that is set out to redefine the marketing agency of today. As a seasoned, award-winning marketer, Katie has established a career blending leadership and results to satisfy multiple stakeholders of top brands, including Fortune 100 companies. Since 2007, she has led cross-functional teams in executive leadership roles in-house, as well as three agencies. Her leadership and influence drive Kinetic’s mission to help mid-to enterprise-level businesses achieve their growth goals through innovative, revenue-generating marketing communication strategies.

kgray@kineticcomms.com

linkedin.com/company/Kinetic-Marketing-Communications-LLC

Key Quotes from the Episode:

• “There is no such thing as a unicorn who can do everything... There's always going to be someone who has been hyper specific in one area who can level up whatever you had been doing all along.” - Katie Gray

  
  

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About Shauna Van Mourik:

Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.

GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna 

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Connect With Us: https://www.shaunaleigh.com/connect-with-shauna  

Until next time, keep breaking barriers and building businesses that change the world!