Marketing I - Lec. 1: Defining Marketing

Marketing I - Lec. 2: Core Concepts in Marketing

Marketing I - Lec. 3: Case Studies

Marketing I - Lec. 4: Marketing of Services

Marketing I - Lec. 5: Evolution of Marketing

Marketing I - Lec. 6: Contemporary Issues in Modern Marketing Practices

Marketing I - Lec. 7: Introduction to Competitor Analysis

Marketing I - Lec. 8: Marketing Objectives

Marketing I - Lec. 9: Strategy and Core Competency

Marketing I - Lec. 10: PESTEL Framework

Marketing I - Lec. 11: Competitive Analysis

Marketing I - Lec. 12: Case Study

Marketing I - Lec. 13: Introduction To Marketing Information System

Marketing I - Lec. 14: Components of a Marketing Information System

Marketing I - Lec. 15: Marketing Research Process

Marketing I - Lec. 16: MDP and MRP

Marketing I - Lec. 17: Exploratory Research

Marketing I - Lec. 18: Exploratory Research - Continued

Marketing I - Lec. 19: Causal Research

Marketing I - Lec. 20: Measurment and Scaling