DiscoverJobs-to-be-Done RadioMarketing Intercom with Jobs-to-be-Done | Matt Hodges on Jobs-to-be-Done Radio
Marketing Intercom with Jobs-to-be-Done | Matt Hodges on Jobs-to-be-Done Radio

Marketing Intercom with Jobs-to-be-Done | Matt Hodges on Jobs-to-be-Done Radio

Update: 2015-03-31
Share

Description

This week Matt Hodges, Intercom’s head of marketing, joins us to talk about integrating Intercom’s marketing efforts around Jobs-to-be-Done. Matt talks us through his experience of uncovering the jobs that Intercom is hired to do, and applying the learning to …

Read More
Comments 
Top Podcasts
The Best New Comedy Podcast Right Now – June 2024The Best News Podcast Right Now – June 2024The Best New Business Podcast Right Now – June 2024The Best New Sports Podcast Right Now – June 2024The Best New True Crime Podcast Right Now – June 2024The Best New Joe Rogan Experience Podcast Right Now – June 20The Best New Dan Bongino Show Podcast Right Now – June 20The Best New Mark Levin Podcast – June 2024
In Channel
Seedling idea to public launch: using JTBD end-to-end to plan, develop, & market a new feature. Part 2

Seedling idea to public launch: using JTBD end-to-end to plan, develop, & market a new feature. Part 2

2019-06-0401:06:26

Seedling idea to public launch: using JTBD end-to-end to plan, develop, & market a new feature. Part 1

Seedling idea to public launch: using JTBD end-to-end to plan, develop, & market a new feature. Part 1

2019-05-0950:11

Adding Jobs-to-be-Done to a Persona-Based Product Development Process

Adding Jobs-to-be-Done to a Persona-Based Product Development Process

2017-04-0639:01

Marketing Intercom with Jobs-to-be-Done | Matt Hodges on Jobs-to-be-Done Radio

Marketing Intercom with Jobs-to-be-Done | Matt Hodges on Jobs-to-be-Done Radio

2015-03-3146:02

Jobs-to-be-Done Radio: Chris from Tealeaf on The Dangers of Confusing Purchase with Commitment

Jobs-to-be-Done Radio: Chris from Tealeaf on The Dangers of Confusing Purchase with Commitment

2015-02-0652:10

Jobs-to-be-Done Radio: Examining Price and Value with JTBD

Jobs-to-be-Done Radio: Examining Price and Value with JTBD

2014-09-0841:25

Ash Maurya on Jobs-to-be-Done and Running Lean

Ash Maurya on Jobs-to-be-Done and Running Lean

2014-06-3044:58

Matthew Gunson Talks Advertising With Jobs-to-be-Done on JTBD Radio

Matthew Gunson Talks Advertising With Jobs-to-be-Done on JTBD Radio

2014-04-0245:23

JTBD at Intercom: Des Traynor on Jobs-to-be-Done Radio

JTBD at Intercom: Des Traynor on Jobs-to-be-Done Radio

2014-02-2701:00:51

Alan Klement on Designing Around Jobs-to-be-Done

Alan Klement on Designing Around Jobs-to-be-Done

2014-02-1848:59

Streema Co-Founder Martin Siniawski on JTBD Radio

Streema Co-Founder Martin Siniawski on JTBD Radio

2014-01-1738:09

Dave and Brenna from MeetUp on JTBD Radio

Dave and Brenna from MeetUp on JTBD Radio

2013-12-0943:49

Jobs-to-be-Done Interview: Buying a Smartphone

Jobs-to-be-Done Interview: Buying a Smartphone

2013-11-0501:20:14

Forces Friday: Habit of the Present

Forces Friday: Habit of the Present

2013-09-2028:41

Applying JTBD to a Product Like Spotify – Amrita Chandra on JTBD Radio

Applying JTBD to a Product Like Spotify – Amrita Chandra on JTBD Radio

2013-08-2040:39

JTBD Radio Visits Children’s Medical Center (Healthcare Jobs-to-be-Done)

JTBD Radio Visits Children’s Medical Center (Healthcare Jobs-to-be-Done)

2013-08-0539:16

Forces Friday: Pull and Anxiety

Forces Friday: Pull and Anxiety

2013-06-1736:45

Disrupting Photography with Jobs-to-be-Done

Disrupting Photography with Jobs-to-be-Done

2013-06-0301:00:02

30 Minutes With Ryan Singer on Jobs-to-be-Done

30 Minutes With Ryan Singer on Jobs-to-be-Done

2013-05-1533:32

Wine and Laptop Bag JTBD

Wine and Laptop Bag JTBD

2013-04-1229:06

loading
Google Play
Download from Google Play
Castbox
Download from App Store
usUnited States
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Marketing Intercom with Jobs-to-be-Done | Matt Hodges on Jobs-to-be-Done Radio

Marketing Intercom with Jobs-to-be-Done | Matt Hodges on Jobs-to-be-Done Radio

Radio – Jobs-to-be-Done