Marketing Talks #2 - Ianka Fleeracker & Rachid Lamrabat
Update: 2021-09-17
Description
Marketing What?
Marketing Talks is an interview-style podcast about the ever-changing media and marketing landscape. Each month we interview a top marketer about their approach to marketing.
- What framework do they use?
- How is data central to marketing?
- What marketing trends are they keeping an eye on?
- And much more
In short: Podcasts that you will definitely, undoubtedly want to listen to.
🎙️ On the second episode: Rachid Lamrabat - Trust Builder and Founder of By Oummi
On this month’s episode of Marketing Talks Ianka Fleeracker talks with Rachid Lamrabat. Rachid is a speaker on ethnomarketing, ethnic audiences and trends. He is also the author of the "BAM Marketing Book of the Year 2018”.
Throughout the episode, Ianka chats with Rachid about the ever-changing term "ethno-marketing" and the strong focus on the new consumer.
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