In the very first episode of her podcast, Friederike Fabritius discusses the neuroscience behind why 92% of New Year's resolutions fail. The episode digs into three core reasons: the brain's tendency to conserve energy, its immature prefrontal cortex, and its focus on short-term rewards. Friederike provides practical advice on setting realistic, emotionally meaningful goals that slightly challenge the brain. Emphasizing the importance of self-efficacy, she aims to help listeners choose sustainable goals and improve their habit-forming strategies.

00:00 Introduction to the Podcast

00:46 Understanding Why Resolutions Fail

01:34 The Lazy Brain: Neuroscience Insights

05:12 Setting Realistic Goals

08:53 The Importance of Emotional Relevance

13:43 Conclusion and Next Steps

Follow Friederike on LinkedIn to stay connected and up to date on her neurohacks.

And if you're looking for more brain-friendly insights be sure to subscribe to The Brain-Friendly Newsletter.