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Ever thought about transforming your passion into a thriving studio business? In this episode we talk to Heather, the founder and CEO of We Be Yoga and We Be Yoga School, who did just that.

Heather shares her journey with yoga, the process of launching her studio during the height of the pandemic, and learning the different elements of effective leadership as she transitioned from owner to CEO.

We discuss the everyday processes of business and marketing, and how mastering digital systems and tools empower CEOs to quickly take action on new concepts and fuel their creativity.

Heather tells us how she was able to make the necessary mindset shifts required for pricing and selling premium programs with confidence. You'll hear about the remarkable strides her business has taken over the past year, and how she's been able to more than double her revenue since joining the Grow Mastermind Group.

In this episode you'll get insight into Heather’s decision-making process between hiring an ad agency and joining the Grow Mastermind group, and why ultimately choosing the mastermind has paid off in long-term benefits, including a community of other CEOs and practical business support. 

Heather's story is proof that it is possible to scale your studio business successfully while staying grounded and maintaining joy in the process.

Connect with Heather!
We Be Yoga Website
Instagram:
@webeyogastudio

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