DiscoverBrand ChatsMeasuring your brand performance with Brooke Huckerby
Measuring your brand performance with Brooke Huckerby

Measuring your brand performance with Brooke Huckerby

Update: 2024-05-14
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Are you exhausted by marketing and all of the things you need to do to build your brand? I speak with so many business owners who are overwhelmed by the time, energy and money required to effectively build a brand.


Today I’m chatting with Pennlytics founder and data enthusiast Brooke Huckerby about how to measure your brand performance so that you can start to use your time and resources strategically.



  • Why measuring marketing and brand performance is so important

  • How to measure the performance of your brand activities

  • The importance of listening to your clients in growing your brand

  • Tips for getting started in tracking your brand performance


Say hello to Brooke and I on socials, and let us know your favourite takeaways from this episode!


Connect with Brooke on Instagram 


Visit the Pennlytics website 


Connect with Darby on Instagram


Explore the ZeroCo brand 

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Measuring your brand performance with Brooke Huckerby

Measuring your brand performance with Brooke Huckerby

Darby Lyndon