DiscoverFor The Love With Jen Hatmaker PodcastMegababe Founder, Katie Sturino, on Resilience, Risk-Taking, and Saying Yes to Something New
Megababe Founder, Katie Sturino, on Resilience, Risk-Taking, and Saying Yes to Something New

Megababe Founder, Katie Sturino, on Resilience, Risk-Taking, and Saying Yes to Something New

Update: 2025-06-25
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Katie Sturino is one of those people who makes you feel instantly braver just by being in the room. With her bold fashion choices, unfiltered honesty, and joyful presence online, the powerhouse founder of Megababe, style influencer, and unapologetic voice for body confidence has inspired so many of us to rethink how we see our bodies and ourselves.


Her first book Body Talk, part memoir, part manifesto, focused on the all too important topic of learning to love the skin you’re in. Now, she’s back—and this time, she’s putting her hand to fiction! Of course, we wanted to talk to this multi-hyphenate about what it’s like flexing yet another new muscle.


Katie and Jen talk about the inspiration behind Sunny Side Up, a book Jennifer Weiner has called a modern-day Bridget Jones’ Diary (without the toxic self-loathing) and Katie shares what the writing process was like, an experience Katie  equated to being put through a pasta machine. She and Jen also reminisce about when they first met almost a year ago—backstage at an Oprah special and the grueling decisions they grabbed with (as so many women do for such an event)—what to wear. 


Thought-provoking Quotes:




  • “I lead with solution. That is the thing that's consistent for me because I love business. I love talking to people about the businesses they wanna start, the businesses that they're running. I like solving problems.” – Katie Sturino




  • “We love turning on a woman online. We love it—everything from Meghan Markle dancing in birthing room and Blake Lively. We just love turning on women. It’s like sport.” Katie Sturino




  • “I don't have the MBA. I feel like most businesses that are dreamed up are done in a Harvard think tank, and I don't have that. So that's another thing that I feel insecure about, because whenever I'm up on panels or in a room full of similar founders, their stories have a really specific ladder and I'm like in my parents’ garage, you know, it's different.” – Katie Sturino






  • “Writing this book was the hardest thing I have ever done. This was awful. I'm gonna say that out loud so that if anyone out there is like, I'm gonna write a book one day—pop that bubble! Pop that bubble! It's not you in a cozy room with a typewriter and a mug. It's like open eyeball surgery while you're awake. It's really hard.” – Katie Sturino




Resources Mentioned in This Episode:



Guest’s Links:


Website - https://megababebeauty.com/pages/about


Instagram - https://www.instagram.com/katiesturino/


Youtube - https://www.youtube.com/channel/UCmlgRDiOCywtaamAc5q-7VQ


TikTok - https://www.tiktok.com/@katiesturino


Substack - https://katiesturino.substack.com/p/katie-sturino-writer


Podcast - https://podcasts.apple.com/us/podcast/boob-sweat-with-katie-sturino/id1483683205


Connect with Jen!Jen’s Website - https://jenhatmaker.com/


Jen’s Instagram - https://instagram.com/jenhatmakerJen’s Twitter - https://twitter.com/jenHatmaker/


Jen’s Facebook - https://facebook.com/jenhatmakerJen’s YouTube - https://www.youtube.com/user/JenHatmaker




The For the Love Podcast is presented by Audacy. 



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Megababe Founder, Katie Sturino, on Resilience, Risk-Taking, and Saying Yes to Something New

Megababe Founder, Katie Sturino, on Resilience, Risk-Taking, and Saying Yes to Something New

Jen Hatmaker