A candid conversation with lettering artist Jessica Hische about maintaining creative independence, managing work-life balance, and navigating the evolving creative industry. Jessica shares insights about staying small versus scaling up, dealing with perception versus reality in the creative field, and adapting to technological changes including AI.

Key Takeaways:

• Choosing to stay independent rather than scale up can be a strategic decision for creative fulfillment
• Mental health and creativity benefit from a mix of high-level ideation and routine production work
• Therapy can improve both personal relationships and professional collaborations
• Social media presence requires intentional curation due to algorithmic distribution
• Success in creative fields isn't always about scaling up - sometimes it's about maintaining sustainable practices
• Financial stability should be approached with careful consideration of risk versus comfort zone
• The creative industry is evolving with AI, requiring adaptation while maintaining human connection
• Work-life balance often means keeping your schedule at 80% capacity to handle unexpected opportunities
• Perception of being "expensive" can limit opportunities, even when open to various project scales
• Creative evolution comes from understanding personal needs and boundaries rather than external pressures

Mindful Creative: How to understand and deal with the highs and lows of creative life, career and business

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