Mini: The Four Business Orientations

Update: 2024-09-30

Description

In today’s mini episode, we explore the core business orientations that shape how companies sell and market their products. We break down the four key approaches: sales, market, product, and societal orientation. Discover how brands like Apple, Nike, and Patagonia align their strategies with these orientations, and why knowing your business orientation is essential for crafting effective marketing plans.

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Mini: The Four Business Orientations

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Mini: The Four Business Orientations

Mekanism and Jason Harris

Mini: The Four Business Orientations