DiscoverUnconsidered: For Modern Entrepreneurs, Business Owners & MarketersMultitasking & Switching Costs: How Multitasking is Killing Productivity
Multitasking & Switching Costs: How Multitasking is Killing Productivity

Multitasking & Switching Costs: How Multitasking is Killing Productivity

Update: 2023-03-09
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On Season 1 Episode 5:
Multitasking - that is trying to simultaneously perform multiple work functions - is killing the quality of your work, it's actually lowering your productivity, and it may be causing  you to work up to 21 extra hours per month.

In this episode, we talk about the primary causes of multitasking, why our brains fundamentally can't perform multiple tasks simultaneously, we'll look at how environmental work factors cause employees to resort to multitasking, and ultimately what to do about it to improve your work, reduce errors and get you out of the office sooner.

Full episode transcripts includes link to all research and reviews can found on my website:

https://bit.ly/unconsidered-podcast

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As a 12-year veteran of ad agencies, Dallas has had the pleasure of working on and with hundreds of businesses and marketing teams across travel, hospitality, ecommerce, retail, finance and non-profit. From single person start-ups to national franchises, he's led the strategy, managed the teams and personally executed full-funnel digital marketing strategies to help businesses meet their annual growth goals.

Arizona Innovation Marketing Association recognized him with its “Rising Star” award because of my expertise and leadership in the advertising industry. He was also named to AZ Central’s “Who’s Next” list honoring outstanding young leaders in Arizona. Along the way, he's been a featured contributor on major industry sites such as Entrepreneur, Inc., Simply Measured, Kissmetrics and appeared on the TED Original podcast, WorkLife with Adam Grant, New York Times #1 Best Selling author of “Originals: How Non-Conformists Move the World."

Learn more about Dallas at https://dallasmclaughlin.com

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Multitasking & Switching Costs: How Multitasking is Killing Productivity

Multitasking & Switching Costs: How Multitasking is Killing Productivity

Dallas McLaughlin